November 2021


Previous Next Son of ex soccer champion David Beckham and famous designer and ex-Spice Girl Victoria Beckham, Brooklyn has been chosen as the new face of Superdry brand. “We decided to collaborate with him for the launch of our new sustainable collection, made of recycled, organic and vegan materials” – says Superdry. Brooklyn will support the brand in the launch that will be held on November 9th at the new flagship sto

Precedente Successivo September 2021 – Interjeans hosted its whole agents network on the occasion of NA-KD Sales Meeting, one of the brands it distributes on the whole Italian territory. During the meeting, the team presented and shared the brand’s SS22 collections, as well as commercial strategies and marketing initiatives to support the business growth in Italy. In addition to the business aspect, the meeting was an opp

Previous Next Ben Sherman reveals its latest Advertising Campaign for the Fall/Winter 2021 Collection, starring British pop-rock band The Vamps. Fresh from dressing Team GB, the British Olympic team, for Tokyo 2020, Ben Sherman has moved onto the world of music, tapping The Vamps for its fall 2021 ad campaign. The four band members — Bradley Simpson, Connor Ball, Tristan Evans and James McVey, who have recently reunited post-p

Previous Next July 2021 – Interjeans S.p.A., leading distribution company in the sportswear and streetwear industry in the Italian market, expands its portfolio through an exclusive distribution agreement with Penfield, American Heritage outdoor brand. Penfield features both men’s and women’s collections, and its ranges encompass its own ‘New England DNA’ in capsules of functional outdoor styles. As of Spring/Summer 202

The Financial Times’ inaugural Europe’s Climate Leaders 2021 table places Superdry at the top of the list of the 300 companies across Europe that have achieved the greatest reduction in their greenhouse gas emissions intensity between 2014 and 2019. Table leader Superdry has reduced its year-on-year core emissions by more than 50%. “At Superdry we have an obligation to make better choices. The urgency of the climate crisis has

Previous Next British clothing brand Ben Sherman has revealed the official uniforms that Team GB athletes will wear at the Tokyo 2020 Olympic Games opening and closing ceremonies. Launched at London Fashion Week, the collection looks back to the style of athletes attending the Olympics last time it was hosted by Tokyo in 1964. “We sought style inspiration away from the starting blocks and winner’s podi